Steph Curry wears Haliburton’s Hali 1 signature shoes on launch day
Curry, newly free from his long-term sneaker deal, wore Haliburton’s PUMA Hali 1 “Hibiscus” colorway during warmups and in-game — giving the injured Pacers star a timely lift on release day.
Tyrese Haliburton debuted his first signature shoe — the Hali 1 — in Game 1 of the NBA Finals. He hit the game-winning shot, then placed his new shoes atop the table as he answered questions from reporters — a moment seen in video and photos by hundreds of thousands.
It was too perfect, better than anything that could have been scripted.
The Hibiscus colorway of his shoe, designed by Salehe Bembury, went on sale Nov. 26. Although Haliburton is sidelined for the season because of a torn Achilles suffered in Game 7 of the NBA Finals, a boost from a friend should help sales.
Golden State Warriors guard Steph Curry recently became a sneaker free agent, amicably parting ways with Under Armour despite previously signing a lifetime deal. For the first time in more than a decade, he can wear whatever shoes he wants — and he’s enjoying the freedom.
Curry was captured on camera carrying a pink shoe box into Chase Center, and he wore Haliburton’s shoe during warmups on launch day. That alone would have been a coup for Haliburton and his PUMA sneaker. To top it off, Curry wore the Hali 1 in Wednesday night’s game — a nationally televised broadcast on ESPN.
Curry and Haliburton are both slender point guards who didn’t attend major basketball powerhouses — Curry at Davidson, Haliburton at Iowa State — yet surpassed expectations and eventually became friends on the 2024 U.S. Olympic team that won gold in Paris.
Haliburton remained a Nike athlete through the Olympics, then hit free agency. Instead of re-signing with a brand he admired and had long been loyal to, he valued PUMA’s pursuit and the opportunity to have his hand in creating a signature shoe.
He signed with the brand in October 2024, ahead of a roller-coaster season that ended in the 2025 NBA Finals. One year later, his nitrofoam sneaker with enhanced grip is available for $130 in stores and online.
Curry’s gesture — wearing his friend’s shoe on launch day — gave Haliburton’s signature line an added boost. Haliburton noticed and appreciated it, retweeting a post of Curry in the Hali 1s on Wednesday night after the Pacers’ narrow 97–95 loss in Toronto.